Client: Vivian Liu | Photography | Website
Vivian Liu is a talented and experienced photographer in the San Francisco Bay Area. She offers a wider variety of photography services from elegant pregnancy photos to baby photography and event photo packages. In addition she has a keen eye for the creation of great stock photos, some of which have been used by our team for many design projects. With the great (and much needed) services Vivian Liu offers, she was in need of a great photo gallery website to share her top photos, private albums, and client session files with her client base. Her tech savvy audience in the Bay Area also made it mandatory for her website to be fully integrated with all of today\’s top social media avenues and web tools. The challenge was exciting and clear. We needed to brand Vivian’s talent and find the perfect way to share it with her audience.
After a thorough discovery process with our client, we branded her photography services which included the attainment of her domain URL, creation of an original logo, implementation of the new logo through promotional materials, and creation of a new website. The designed brand portrays a touch of class to match the quality of her photos, along with the use of the right elements to properly express and identify the artist to her audience.
We immediately applied the new brand to set up the foundations of the new website. We created a detailed overview of the navigation for a clear preview of the website. We then began development with a strong focus to create a highly functional and engaging website, while keeping the design elegant and simple which highlights the beautiful photography. The new website allows smooth browse-by-category filtration and social media sharing in each photo gallery, which also include slideshow capabilities. We then integrated the social media channels with easy access and sharing options from the homepage.
In addition to the high resolution image gallery, the website shares information about the artist, her services, and contains a private password-protected gallery for clients to retrieve photos from their sessions. We also developed an appointment center to maker her services accessible to potential clients.